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Finally! A Simple App That Makes [Getting/Becoming/Doing] [The Thing People Reading This Letter Most Want] 1-2-3 Easy!

If [Mechanism Is] So Good...

Why The Hell Aren’t You Getting

The Results You Deserve?

Put simply...

[Metrics] work, but [big problem]. [Sub-problem 1], [sub-problem 2], [sub-problem 3]… it’s a nightmare.

And that sucks!

It means [extrapolate out the effects of this problem – what does it mean your prospect can’t do, and what effect does that have on the metrics they care about?]

Explain the first step to getting a result with your app

Step 1

Just A Few Of The [Target Group] Who Have Had Success With [Your Awesome Product]

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A Killer Feature:

Just How Easy? Click Below Find Out.

But Just Imagine If You Didn’t Have To Worry About Any Of That...

Then you [don’t experience the big pain point].

Instead, [describe how things happen when your software is working for them].

Sounds pretty good, right?

Now, [Doing The Thing They Want To Do] Has Never Been Easier...

Don’t panic. This isn’t an app you need a degree from NASA and a 13-part training course to use.

[Doing the thing they want to do] is as easy as 1, 2, 3:

You Can Get Access To [Your Awesome Product] At A [XX]% Discount... But Only If You Act Fast

Think about this:

How much would getting 500 leads in 3 days be worth to you?

Probably quite a lot. That’s why you want leads, right?

However much it is, it’s probably more than $[price+20]. But to get access to [Product], you don’t even need that.

Right now, it’s only $[price].

And for that one-time price, you’ll get:

Before, That Was Impossible. Now, There’s [Product].

Plus

But This Is More Than Just [USP]...

Check Out What’s Going On Under The Hood

If you want to [get an almost unbelievably good result]...

Have [explosive growth in a key metric]...

And do it all in just [a short amount of time]...

Then pay attention. We’re about to rock your world.

You Too Can Get [An Incredible Result] In Just [A Tiny Amount Of Time]

It’s No Secret... If You Want More [Metric], You Need To Be Using [Mechanism]

That’s the simple truth. If you’re not using them, you’re being left behind. Want proof?

And that’s not even the half of it.

If you want [result] in [year], you need to be using [mechanism].

But this throws up one very awkward question...

[Your first key stat to prove your mechanism is what your prospects should be using.]
[Your second key stat to prove your mechanism is what your prospects should be using.]
[Your third key stat to prove your mechanism is what your prospects should be using.]

[Product Name] is the first [mechanism] app to [not have the problem that makes most apps like this suck].

The [cool USP] means you can [do all the awesome stuff you described in the section above].

And that means more metric] and more [results].

and a short explanation of the difference this will make to their lives

A result they’ll get with your app:

no more spending hours aligning audio and video. With Awesome Product, you’ll be done in a snap and have the rest of the day free for stuff you actually enjoy.

Create killer videos in 30 seconds:

and it’s so easy, you won’t even notice you’re doing it. Walk down the street and you’ll turn more heads than the Wimbledon final.

Drop the pounds faster than ever... and never pick them up again:

no more spending hours aligning audio and video. With Awesome Product, you’ll be done in a snap and have the rest of the day free for stuff you actually enjoy.

Create killer videos in 30 seconds:

and it’s so easy, you won’t even notice you’re doing it. Walk down the street and you’ll turn more heads than the Wimbledon final.

Drop the pounds faster than ever... and never pick them up again:

Explain the third step to getting a result with your app

Step 3

Explain the second step to getting a result with your app

Step 2

Enjoy [their great results from your app]!

Step 4

So you get a strong advantage, leading to a big benefit

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